現在是大眾創業、萬眾創新的時代，創業環境發生了變化，是顛覆式的變化，天翻地覆慨而慷，人間正道是滄桑。什么是正道？與時俱進?，F在創業不是你有資金就可以，也不說你有技術或資源即可，也不是說你有好的商業創意就能成功，現在創業需要這些資源的整合且有具有成功者要素的人去執行才能成功。如何能做到這一點，做到這一點的前提就是有一個具有前瞻性的股權設計。

It's an era of mass entrepreneurship and innovation. The entrepreneurial environment has changed. It's a subversive change. It's earth shaking, generous and generous. The right path in the world is vicissitudes. What is the right way? Keep pace with the times. Now you can't start a business if you have capital, technology or resources, or good business ideas. Now you need the integration of these resources and the implementation of people with the elements of success to succeed. How to do this, the premise is to have a forward-looking equity design.

每一個成功的領導和成功的創業者都會在企業對的時機做對的股權設計安排。在工業時代，基本上都是公司老大一人包打天下，不需要考慮跟合伙人分股權，老一輩的企業家都是單打獨斗；但是在互聯網知識經濟時代，必須合伙創業。

Every successful leader and entrepreneur will make the right equity design arrangement at the right time. In the industrial age, it's basically the company's boss who takes charge of the whole business, and there's no need to consider sharing shares with partners. The older generation of entrepreneurs are all fighting alone. But in the era of Internet knowledge economy, they must start a business in partnership.

在當今科技高速發展的情況下，社會分工精細，個人或一個團體所掌握的知識和能力是非常有限的，創業僅靠一個人或一個團體的力量是不夠的，必須尋找基因不同的合伙人資源整合一起合伙、互相優勢互補、分工合作，互相幫助，才能事半功倍，取得成功。

With the rapid development of science and technology, the social division of labor is fine, and the knowledge and ability of an individual or a group are very limited. It is not enough to rely on the strength of an individual or a group to start a business. We must find partners with different genes, integrate resources, cooperate with each other, complement each other's advantages, divide work and cooperate with each other, and help each other, so as to get twice the result with half the effort and achieve success.

這就意味著，人力資本在現在社會創業中的貢獻越來越大，而股權就是吸引人力資本、留住人力資本的工具。

This means that the contribution of human capital in social entrepreneurship is increasing, and equity is the tool to attract and retain human capital.

股權設計就是將股權作為企業戰略管理工具，在頂層設計上取得競爭優勢，首先通過股權橫向規劃和縱向規劃，明確哪些人參與分配股權及如何分配股權，明確在公司的不同發展階段釋放多少股權額度及如何釋放股權等；其次是圍繞公司控制權、凝聚合伙人團隊、激勵骨干員工、吸引投資和公司上市等目標設計股權動態管理體系；三，在股權設計的基礎上，優化公司治理結構，為高能的決策、有用的治理提供保障。

Equity design is to use equity as a strategic management tool to gain competitive advantage in the top-level design. Firstly, through equity horizontal planning and vertical planning, it is clear who will participate in the distribution of equity and how to distribute equity, and how to release the amount of equity in different stages of the company's development. Secondly, it is to focus on the company's control, gather a team of partners, and promote the development of the company Third, on the basis of equity design, optimize corporate governance structure to provide guarantee for high-energy decision-making and useful governance.