發布時間：2020-12-10 發布人：山東股章瀏覽次數：709次 來源：www.newadnetwork.com
In the process of implementing equity incentive, many enterprises are unable to grasp the psychology of employees. The key thing for many companies is that they have issued equity incentive, but the employees are not very grateful, and sometimes it backfires. In addition to the formulation of its own rules, some details of the method of equity distribution really need to be carefully grasped.
In the form of equity issuance, the company should also consider how to let employees get a higher sense of value. The costs may be the same, but the mentality of the key winners is completely different. For example, supermarkets do sales promotion, one is to give 50% discount to yogurt, and the other is to buy two yogurt for free. The key to consumers' final spending is actually the same, but some people think the latter is more enjoyable.
In the same way, the company also has two options. The first is to offer discount payment, and the other is to offer the company how many shares employees buy and how many shares the company gives away. Obviously, the incentive effect of the latter is better.
In a word, equity incentive is a useful way to motivate employees, but entrepreneurs need to pay attention to the psychological grasp of employees, especially its sharing, values and fairness. Only in this way can we effectively stimulate employees' enthusiasm. Be careful that some improper operation methods make "good intention" incentive become a "bad thing".