發布時間：2020-10-26 發布人：山東股章瀏覽次數：874次 來源：www.newadnetwork.com
According to statistics, about 60% of the failure of start-up enterprises is caused by unreasonable equity setting and several partners' disputes. From this, we can see the importance of equity setting.
In fact, equity setting is not a science, but an art. It has no fixed standards. Its purpose is to better grow the enterprise and benefit everyone. The following are some feasible and reasonable models for reference only:
(1) Founder absolute holding:
Founders account for more than two-thirds of the shares, that is, 67% of the equity, partners account for 18% of the equity, and the reserved team equity is 15%; this model is applicable to the situation where the founders invest the most money and have the strongest ability.
Within the shareholders, although the absolute holding type is democratic in form, it is the boss who makes the final decision and has one vote of decision / veto power. This equity model is suitable for partners with core technology, their own entrepreneurial ideas, most of their money, and their own team's own technology.
(2) Founder's relative holding type:
The founders hold 51% of the shares, the partners together account for 34% of the shares, and the employees reserve 15% of the shares. In this model, except for a few things (such as capital increase, dissolution, renewal of the articles of association, etc.) that need collective decision-making, most of the other things can be made by the boss alone.
In this mode, the equity of the option pool can be held by the founder on behalf of the founder, and only the dividend right but not the voting right can be released when the option is released.
Equity distribution skills of start-up companies
(3) The founder does not hold shares:
The founders accounted for 34% of the equity, the partner team accounted for 51% of the equity, and the incentive equity accounted for 15%.
This model is mainly applicable to the situation that the ability of each partner team is complementary, and everyone has a strong ability, and the boss only has a strategic comparative advantage, so the equity of the basic partner is relatively average.
Fit: for the founder, this is a helpless choice. The founder is short of money, and the co-founder or investor is strong, so the founder can only reserve one vote veto.
(4) The common two shareholders are 70:30, 60:40, and three shareholders are 60:30:10 and 50:30:20. Among these distribution ratios, the majority shareholder can open a certain equity ratio with the second shareholder, which helps the company to make decisions and avoid company deadlock.
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