發布時間：2021-06-04 發布人：山東股章瀏覽次數：762次 來源：www.newadnetwork.com
Equity distribution is a topic concerned by many entrepreneurs. Equity design is intertwined with many factors, such as interests, human nature, law, finance and so on. Equity design needs to solve the following problems: total equity, how to allocate equity shares (initial share confirmation, dynamic adjustment mechanism, exit mechanism), and what form to adopt.
1. When starting a business, we talked about partnership, but the equity was completely monopolized by one person.
If it's a one-man business, other people are called to work, and the enterprise doesn't plan to raise funds to go public, then it's OK for one person to monopolize the equity. But if it is said that the good thing is to start a business together, and the equity is exclusive or basically exclusive, then it is difficult to take a long-term view, and it is easy to cause contradictions and disputes. Entrepreneurial partnership should not only have soft friendship, but also hard interests, in order to go further. It is not appropriate to talk only about friendship but not interest, or only about interest but not friendship.
2. Equity is too average, lack of leading big brother
比如兩個創始人五五開，三個人每人33.3%，這都是經典的創業必分 裂的股權結構。即使兩個人共同起步，也一定會有一個人在跑步的過程中成為真 正的老大。比較良好的股權結構是“眾星捧月型”，有一個帶頭大哥，就是核心股東。
For example, two founders are 50% to 50% and three founders are 33.3% each. This is a classic equity structure that entrepreneurs must split up. Even if two people start together, there will be one person who will become the real boss in the process of running. A relatively good equity structure is "all stars holding the moon", with a leading elder brother, the core shareholder.
3. Lack of clear equity distribution agreement
In the initial stage of most start-up companies, the founding members only concentrate on working hard together, never considering their shares, let alone their share proportion. When the company is growing stronger and its prospects become clearer, the early founding members begin to pay attention to their share proportion. At this time, they will discuss how to distribute their shares. Because the cake has become bigger, human nature will overestimate its contribution. It is very difficult to solve the problem of distribution. It is easy for the team to have problems and affect the normal development of the company. Never test humanity in front of interests.
4. Too superstitious about the power of equity incentive.
Employee equity incentive has a certain effect, but it is not suitable for all start-ups or all stages. For the vast majority of start-up enterprises, the value of equity itself is limited, which does not play much incentive role, and will spend a lot of energy for equity distribution and exit. In addition, it is easy to buy shares and difficult to withdraw shares. It is suggested that start-ups should think twice before they carry out equity incentive and not blindly follow suit.