很多領導簡單地把股權激勵視為長期激勵的一種，對股權激勵還停留在簡單的認知當中，沒有認識到股權激勵真 正的價值！今天小編在這里介紹股權激勵的“八大目的”，幫助領導們真 正認識股權激勵對企業的重要性。

Many leaders simply regard equity incentive as a kind of long-term incentive. They still stay in a simple cognition of equity incentive, and do not realize the real value of equity incentive! Today, Xiaobian introduces the "eight purposes" of equity incentive to help leaders truly understand the importance of equity incentive to enterprises.

一、提高公司的業績

1、 Improve the company's performance

股權激勵與其它的激勵根據的不同，就在于它是一種團隊激勵制度，強調的是個人的待遇應該和整個團隊的績效掛鉤；股權激勵是額外的收入，是稅后的利潤分配，是公司的整體業績上去，股權帶來的收入才會高，而不是單一的個人利益，他們不但要努力提升個人業績，更要提高公司的整體的業績，才能獲得這個股權資本收益的大化。

The difference between equity incentive and other incentives lies in that it is a team incentive system, which emphasizes that the treatment of individuals should be linked to the performance of the whole team; equity incentive is an additional income, a profit distribution after tax, and the overall performance of the company. The income brought by equity will be higher, rather than a single individual interest. They should not only strive to improve their personal interests Performance, but also to improve the overall performance of the company, in order to obtain the maximization of equity capital gains.

二、留住核心人才

2、 Retaining core talents

上述提到，短期利益只會不斷增加員工對個人業績的追求，并且短期利益競爭性大，提成點更高、獎金更高的公司比比皆是，再強調短期利益對于員工激勵意義已經不大。

As mentioned above, short-term benefits will only continuously increase employees' pursuit of personal performance, and short-term benefits are highly competitive. Companies with higher commission points and higher bonuses can be found everywhere. Further emphasis on short-term benefits has little significance for employees' incentive.

而股權激勵，它是長期利益，也是未來的利益，讓我的們核心骨干明確及相信這是未來沒到手的利益，是在未來中一步步拿到，增加員工的離職成本，讓其不忍輕易離開，愿意留在公司長期共同發展。

Equity incentive is a long-term benefit and also a future benefit. It makes our core backbone clear and believe that it is a benefit that we have not got in the future. It is to get it step by step in the future, increase the turnover cost of employees, and make them willing to stay in the company for long-term common development.

三、吸引人才

3、 Attracting talents

對于人才，他們已經不是簡單的追求個人利益，更多的想實現自身價值、榮譽感、有一份自己的事業等，而股權激勵能讓公司的人才成為公司的合伙人，身份感的轉變，給予其強烈的歸屬感，更有利于公司的人才愿意與企業長期共同發展。

For talents, they are no longer simply pursuing personal interests, but want to realize their own value, sense of honor and have a career of their own. Equity incentive can make talents become partners of the company. The change of their sense of identity gives them a strong sense of belonging, which is more conducive to the long-term common development of talents and enterprises.

四、降低人力資源成本壓力

4、 Reduce the pressure of human resource cost

我們都知道，大多數中小民營企業都會存在稅收問題，很多領導也在苦惱：“不是我們不想解決，而是平時發提成獎金等等已經很大開支，不控制稅收的話壓根沒利潤??！”

As we all know, most small and medium-sized private enterprises have tax problems, and many leaders are also worried: "it's not that we don't want to solve them, but that we usually spend a lot on commission and bonus. If we don't control the tax, there will be no profit at all!"

而股權激勵，它不僅僅激勵人才，它更是需要員工掏錢買股權，公司當下不用出資的，有利于改善公司的現金流能力。

Equity incentive not only encourages talents, but also requires employees to pay for equity. The company does not need to invest at present, which is conducive to improving the company's cash flow ability.