頂層設計現在是個時髦詞，這個“新名詞”，原本是工程學術語，“十二五”規劃的建議中出現。本義是統籌考慮項目各層次和各要素，追根溯源，統攬全局，在高層次上尋求問題的根本解決之道。

Top level design is now a buzzword. This "new term", originally an engineering term, appears in the proposal of the 12th Five Year Plan. The original meaning is to consider all levels and elements of the project as a whole, trace back to the source, take the overall situation as a whole, and seek the fundamental solution to the problem at a high level.

具體到企業頂層設計，就是用科學的方法 論對企業未來的發展做出系統性的規劃，就是要把企業實現自身目標的關鍵要素羅列出來，并去實現它。我認為這些要素應包括企業戰略規劃、文化或愿景規劃、商業模式設計、組織體系設計、資本模式設計、股權設計、品牌設計和產品定位等等。

Specific to the enterprise top-level design, is to use scientific methodology to make a systematic plan for the future development of the enterprise, is to list out the key elements of the enterprise to achieve their own goals, and to achieve it. I think these elements should include enterprise strategic planning, culture or vision planning, business model design, organization system design, capital model design, equity design, brand design and product positioning, etc.

在這些眾多的要素中，科學合理地做好股權的頂層設計具有重要的戰略意義和現實意義。因為企業股權的頂層設計是從源頭、總綱和架構上的設計，是集法商、股權、財稅、投融資、資本運作、上市等業務于一體的綜合性設計，能長遠和系統地解決企業控制權實現、風險防控、財稅籌劃、投融資和資本運作、以股權方式轉讓資產和財富傳承及業務板塊分拆與統籌等問題。

Among these elements, it is of great strategic and practical significance to do the top-level design of equity scientifically and reasonably. Because the top-level design of enterprise equity is the design from the source, general outline and structure, which is a comprehensive design integrating legal business, equity, finance and taxation, investment and financing, capital operation, listing and other businesses. It can solve the problems of enterprise control realization, risk prevention and control, finance and taxation planning, investment and financing and capital operation, asset transfer and wealth inheritance by equity and business plate in a long-term and systematic way Separation and overall planning.