發布時間：2021-03-19 發布人：山東股章瀏覽次數：721次 來源：www.newadnetwork.com
Top level design is now a buzzword. This "new term", originally an engineering term, appears in the proposal of the 12th Five Year Plan. The original meaning is to consider all levels and elements of the project as a whole, trace back to the source, take the overall situation as a whole, and seek the fundamental solution to the problem at a high level.
Specific to the enterprise top-level design, is to use scientific methodology to make a systematic plan for the future development of the enterprise, is to list out the key elements of the enterprise to achieve their own goals, and to achieve it. I think these elements should include enterprise strategic planning, culture or vision planning, business model design, organization system design, capital model design, equity design, brand design and product positioning, etc.
Among these elements, it is of great strategic and practical significance to do the top-level design of equity scientifically and reasonably. Because the top-level design of enterprise equity is the design from the source, general outline and structure, which is a comprehensive design integrating legal business, equity, finance and taxation, investment and financing, capital operation, listing and other businesses. It can solve the problems of enterprise control realization, risk prevention and control, finance and taxation planning, investment and financing and capital operation, asset transfer and wealth inheritance by equity and business plate in a long-term and systematic way Separation and overall planning.